Cathy Evans has been part of the Tactical Solutions family for 14 years, and was appointed to the role of managing director in 2013 following the sale of the business by founder Lorna Davidson to parent company St Ives plc.
Cathy understands the importance of the businesses’ role within the retail industry and has a wealth of experience across both retail and FMCG environments.
She has worked with many of the leading FMCG and grocery manufacturing brands, from Associated British Foods and Ranks Hovis McDougall to Premier Foods and Nestlé. Cathy believes that developing long-lasting partnerships with clients is key to understanding their ambitions and needs and that not one solution fits all. She also has a passion for training and development and leads an expert team all with unique individual strengths that has contributed to the success of the business overall. She has implemented a successful business strategy leading to the profitable growth and operation of the business where diversification has been a key part of the growth strategy as has data sitting at the heart of what is delivered.