Collaborating with Marketing Teams as a Brand Manager

Collaborating with Marketing Teams as a Brand Manager

Like tea and toast, bread and butter, or Ant and Dec, branding and marketing strategy go hand in hand. In the modern retail sphere, brands are integral to customer engagement, competition in a saturated market, plus the overall management of a product line. ...
Enhancing Shopper Engagement with Shopper Insights

Enhancing Shopper Engagement with Shopper Insights

If you’re serious about your brand and would like to improve customer engagement, shopper insights are the way forward. They’re not just data – they’re the golden ticket to success in the modern business landscape.  As well as providing a range of data-driven...
Supporting the Michael Lewis Foundation

Supporting the Michael Lewis Foundation

On Monday, November 20th, a team of dedicated individuals from Tactical Solutions – Will Parry, Tim Lewis, Jason Pennicott, and Gavin Croft – along with Greg Fenner from Unilever, will be combining work and charity in a unique event. This “Working and...
Bringing Awareness to World Diabetes Day

Bringing Awareness to World Diabetes Day

Today marks World Diabetes Day which brings much needed awareness to the condition and  any diabetes-related complications. Diabetes is a public health issue which is why it is vital that we’re actively looking into the ways that we can better prevent and manage it....
Tactical Solutions Triumphs at FMBE Awards 2023

Tactical Solutions Triumphs at FMBE Awards 2023

We’re thrilled to announce that Tactical Solutions was named Field Marketing Agency of the Year at the prestigious Field Marketing & Brand Experience (FMBE) Awards 2023! This incredible achievement marks a new pinnacle in our journey towards purpose-driven...
The best Halloween themed products around this year

The best Halloween themed products around this year

Now that Halloween is just around the corner, this is your official last-minute reminder to stock up on all the Halloween treats and goodies that are available to shop in store now! From bone-chilling cake slices to eerie-sistable ice cream lollies, our favourite...